top of page

Clearer decisions.
Stronger healthcare
experiences

Healthcare market research for product, service and commercial decisions. CX strategy for journeys, digital tools and engagement.

Illustration of healthcare professionals and researchers working across clinical care, diagnostics and medical science.
ABOUT US

Healthcare research & CX strategy
that move decisions forward

Brown Hound brings together rigorous market research with customer experience (CX) strategy to help  healthcare, pharma and medtech teams make stronger commercial, product and digital decisions.

We validate opportunities, clarify audience needs and help shape patient, HCP and customer journeys — turning evidence into practical action and better real-world experiences.

Faint background image of abstract data flow
WHY WE EXIST

Better healthcare starts with better understanding.

Healthcare organisations bring together deep expertise, shared ambition and a focus on better outcomes. But across different teams, the true audience need can get sometimes lost.

1.

Shared purpose

Across the differing approaches and teams, our uniting purpose is the shared determination to improve health outcomes. 

2.

Specialist disciplines

Research, CX and engagement are strong in their own right, but when developed separately, useful connections can be missed.

3.

Audience
need

As commercial and delivery priorities move forward, patient, HCP and stakeholder needs can get pushed to the edges.

Brown Hound connects the bigger picture, while keeping specialist expertise distinct.

WHAT WE DO

Two specialist disciplines.
Strong independently, connected when it matters.

Insight &
Evidence

Healthcare market research

Quantitative and mixed-method research that helps product, service and commercial teams understand markets, audiences and opportunities - and make confident and informed decisions.

Market & opportunity research

Segmentation & audience profiling

Product & proposition research

Insight synthesis & decision support

CX and digital communication strategy that connects journeys, digital tools, content and channels around patient, HCP and stakeholder needs - from experience definition through to implementation and orchestration.

Journey & ecosystem mapping

CX & digital pathway optimisation

Digital tool strategy & implementation

Content & channel orchestration

Experience &
Engagement

Healthcare CX & digital experience strategy

Experience & Engagement

​CX and engagement strategy that connects journeys, digital tools, content and channels around patient, HCP and stakeholder needs, from experience definition through to implementation and optimisation.

  • Journey and ecosystem mapping ​​

  • CX and digital pathway optimisation

  • Digital tool strategy and implementation​​

  • Strategic content and channel orchestration

Faint background image of abstract data flow
CLIENTS & PARTNERS

Built to work across healthcare.

We work directly with healthcare organisations and alongside specialist agency partners.

Pharma
 

Brand · Commercial · Medical · Insights · Communications ·
Patient Engagement

Medtech
 

Product · Commercial · Marketing · Insights · Communications · Innovation

NHS, public health & charities

Strategy · Transformation · Communications · Engagement · Digital · Patient Experience

Agency partners
 

Research · Healthcare Comms · Strategy · Medical Education · Digital · CX/UX

THE TEAM

Senior specialists, directly involved.

matt2.png

Director | Insight & Evidence

Matthew Bowles

Matthew uses quantitative and mixed-method research to turn complex product, market, and service questions into confident decisions.

  • LinkedIn
me2.png

Director | Experience & Engagement

Aimie Bowles

Aimie connects audience understanding, CX/UX,, content and channels to create clearer healthcare experiences that drive engagement and action.

  • LinkedIn
WORKING WITH US

The right response comes from listening first.

You may be developing something new, improving an established product or trying to understand why something is not working.

Bring us in when you need...

More understanding

Build a clearer picture of the audience, market, product, or experience

Audits · Reviews · Discovery

Senior direction

Bring experienced, independent thinking to clarify priorities and define the right way forward

Insight · Workshops · Strategy

Help to deliver

Turn an agreed direction into a practical plan, journey, or engagement approach.

Bespoke project delivery

Let's talk

Tell us what is happening, what you are trying to achieve or where the work is getting stuck. We will help shape the right route through.

Prefer email? Write to us directly at hello@wearebrownhound.com.

bottom of page